The Liberal Party has won a ruling from the Australian Electoral Commission to force the increasingly popular minor party, the Liberal Democrats, to change its party name despite being registered more than 20 years ago.
Could this go down as the most foolish strategic move in the history of political marketing?
The minor centre-right and right-wing parties now take a 16 per cent slice of the vote in Newspolls, while the Greens still hold 10 per cent.
Already a subscriber? Log in
Get 10 issues
for $10
Subscribe to The Spectator Australia today for the next 10 magazine issues, plus full online access, for just $10.
- Delivery of the weekly magazine
- Unlimited access to spectator.com.au and app
- Spectator podcasts and newsletters
- Full access to spectator.co.uk
Or
Comments
Don't miss out
Join the conversation with other Spectator Australia readers. Subscribe to leave a comment.
SUBSCRIBEAlready a subscriber? Log in