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World

Jaguar and Volvo’s ads are both terrible

24 November 2024

2:14 AM

24 November 2024

2:14 AM

Both Jaguar and Volvo released online marketing campaigns that went extremely viral this week. One was a huge success and one was a legendary ad bust. But they’re both absolutely terrible, for very different reasons.

Jaguar offered a hideous future shock of an ad that featured a cast of multicultural unisex models wearing bright, horrifying, ugly outfits, wielding paintbrushes and ball-peen hammers.

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