McDonald’s
Russia and the death of the Golden Arches theory
Ah, well, it was a lovely idea, born of the age of liberal-democratic triumphalism that was the 1990s: the ‘Golden…
The rotten legacy of communism in Albania
Our heavily laden taxi turned off the main highway from Tirana and started to negotiate the rough, one-track road. The…
The increasingly irritating language of ‘love’
It is 17 years since we began to hear McDonald’s: ‘I’m lovin’ it.’ This was always annoying, but most of…
Beware the wokeplace romance
I wonder if we are beginning to see the end of assortative mating. For a long while now we have…
Why the greatest innovations do only one thing, but do it well
McDonald’s got rid of cutlery. Uber does not allow you to pre-book taxis. Amazon began by selling only books. Conventional…
Six rivals for the name Isis
Not in their name The BBC decided to start calling the Islamic terror group Isis by the acronym IS instead.…
