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World

The TV industry should be worried about AI

22 October 2024

6:34 PM

22 October 2024

6:34 PM

ITV are searching for an ‘AI expert’ to ‘create TV shows, films and digital content’, and to use this possibly baleful new algorithmic technology for ‘character development’ and ‘ideation’. The successful applicant will be ideating away for a tidy salary of up to £95,000 per annum.

AI could be a game-changer for TV and film, and not the good kind as far as workers in the industry are concerned.

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