The World Cup in Qatar has been wallowing in controversy since it was first awarded twelve years ago. And the wallowing continues. But not in beer. Budweiser’s massive patronage counted for nothing when, two days before the first game started, all grounds were declared dry by government decree. Recouping $75 million dollars in sponsorship selling non-alcoholic beer to thirsty fans in a desert state in the Middle East? Good luck with that.

And you can’t drink outside either.