Gillette has learned the hard way that if you annoy your customer base, your business will suffer. Ever since it released its woke men-bashing ad earlier this year, its sales have slumped. Who’d have thought it? Telling men they’re disgusting bullies and sexual harassers — as Gillette’s ad did — will not endear you to men! Blokes walked away from Gillette.
Already a subscriber? Log in
Get 10 issues
for $10
Subscribe to The Spectator Australia today for the next 10 magazine issues, plus full online access, for just $10.
- Delivery of the weekly magazine
- Unlimited access to spectator.com.au and app
- Spectator podcasts and newsletters
- Full access to spectator.co.uk
Or
Comments
Don't miss out
Join the conversation with other Spectator Australia readers. Subscribe to leave a comment.
SUBSCRIBEAlready a subscriber? Log in