Opinion polls

What we need is a Freedom of Uninformation Act

18 November 2017 9:00 am

One dietary fad that never made sense to me was the campaign against the consumption of eggs. Now call me…

Whoever invented the referendum deserves a kicking

9 April 2016 9:00 am

My favourite quote of the year so far comes from the author Fay Weldon. ‘If this were an all-woman society,’…

Everyone loves Ruth Davidson. No one will vote for her

9 January 2016 9:00 am

Minority sects are often more interesting, and more colourful, than their more popular rivals. That must explain why the Scottish…

In praise of the ‘Don’t know’ voter

6 June 2015 9:00 am

I am scraping the edges of my memory here, but I am fairly sure that opinion polls in my childhood…

How (and why) we lie to ourselves about opinion polls

28 March 2015 9:00 am

A strange ritual takes place on Twitter most evenings at around 10.30 p.m. Hundreds of political anoraks start tweeting the…

Who are Ukip’s new voters? The kind of people who decide elections

11 October 2014 9:00 am

An opinion poll to be published next week will reveal that Labour leader Ed Miliband is slightly less popular with…

The next election will break all the rules

2 November 2013 9:00 am

Ed Miliband’s aides used to scurry around the parliamentary estate, their shoulders hunched. A look in their eyes suggested that…