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The Wiki Man

Did the behavioural scientists have a point?

23 May 2020

9:00 AM

23 May 2020

9:00 AM

For all the abuse heaped on the Behavioural Insights Team early in the crisis, let’s not forget that the only three immediate solutions proposed by the combined ranks of the scientific establishment were, um, behavioural. People were encouraged to wash their hands with soap for 20 seconds, to stay home where possible and to keep two metres away from those outside their household.

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