Lord Palmerston is remembered today not for his foreign policy nor for his octogenarian philandering, but for his management of the press. He was the first prime minister to grasp that dealing with journalists was all about pragmatic negotiation and buttering people up. The deal between Palmerston and the newspapers was: ‘I’ll tell you something no one knows if you give me your support and a favourable report.’
Already a subscriber? Log in
Get 10 issues
for $10
Subscribe to The Spectator Australia today for the next 10 magazine issues, plus full online access, for just $10.
- Delivery of the weekly magazine
- Unlimited access to spectator.com.au and app
- Spectator podcasts and newsletters
- Full access to spectator.co.uk
Or
Unlock this article
Available from the Spectator Bookshop, £21.25, Tel: 08430 600033
You might disagree with half of it, but you’ll enjoy reading all of it. Try your first month for free, then just $2 a week for the remainder of your first year.
Comments
Don't miss out
Join the conversation with other Spectator Australia readers. Subscribe to leave a comment.
SUBSCRIBEAlready a subscriber? Log in