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My election advice for Starmer? Offer a new Citizen’s Charter

6 January 2024

9:00 AM

6 January 2024

9:00 AM

A giveaway Budget in March preceding a general election in May against an improving economic backdrop: that, we’re told, is Downing Street’s favoured scenario. But still the election is Keir Starmer’s to lose, so here’s my start-the-year advice to him. Don’t bang on about Rishi Sunak being too rich; don’t make immigration the issue, because you have no solutions; don’t pretend to admire Margaret Thatcher; but do channel John Major – to whom you bear much closer comparison – and offer a new Citizen’s Charter.

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