‘Australian Lamb. More tender than border control’ quips an ad in the annual campaign run by Meat and Livestock Australia in the leadup to Australia Day. Another says, ‘Everyone’s welcome at our BBQ. Not Djoking.’ A third shows desperate Aussies using a national lamb rollout to barbeques across the nation to send smoke signals into outer space which alert Elon Musk that the country is still here and prompt floods of tourists to return.